// signals · 10 live

Sales signals. One real reason to write, per lead.

A sales signal is something a company or a person did in public that makes now a good time to reach out: they changed jobs, raised money, posted a role, complained about a problem, or engaged with a competitor's post. Wingmen's Lead Radar reads these signals every day and hands you each lead with the one reason it was found, so the first message can open on that reason instead of a template.

// updated · every live signal is on every seat

Lead Radar // today

3 new
  • Dana WhitfieldHead of Growth, a 40-person SaaSCompetitor engager
  • Sam OrtegaNew Head of Revenue, a 150-person HR techJob change
  • Elena PetrovaHead of Marketing Ops, a 200-person ecommerce brandTech change

// illustration: invented names and companies

// how lead radar uses a signal

A signal is only useful if it reaches the message.

// 01 · found

Read every day

Lead Radar reads each signal you switch on, every day, and keeps only people and companies that match your buyer.

// 02 · kept

With the evidence

Every lead arrives with the post, the job ad or the change that triggered it, so you can see why it was picked.

// 03 · written

Opened on the reason

The first message starts from that reason in your voice, then runs on LinkedIn and email on autopilot.

// questions

Signals, explained.

Sales signals, also called buying signals, are public actions that suggest a person or a company is likely to buy soon. A new job, a funding round, a job post for the role your product supports, a post describing the problem you solve, or a comment on a competitor's post. Each one gives you a reason to write this week rather than some week.

Intent data usually means anonymous research activity bought from a data vendor: a company read articles about a topic. A buying signal here is something you can see and point to: the post, the job ad, the announcement. Every lead Wingmen finds carries that evidence, so you know why it was picked and the message can mention it.

It depends on what you sell. Competitor post engagers and pain-language posts show the problem is on their mind right now. Job changes and funding show timing and budget. Most accounts run several signals together and let the replies show which one works in their market.

No. Every live signal on this page is part of the $69 per seat plan, with no add-ons. Some company signals start switched off; you switch them on in Lead Radar's source settings.

Yes. In Lead Radar's source settings, switch each signal on or off. Engagement signals run by default. Company signals like tech stack changes and Google ads are off until you switch them on.

// every live signal, $69 a seat

Stop guessing who to write to. Start with why.